Tesco - international women’s day 2019
Bringing a museum without a home to every town in Ireland.
The Women’s Museum of Ireland is dedicated to sharing the historic feats of incredible Irish women - however, it only lives online.
For International Women’s Day, Tesco partnered with the WMI to turn every store in the country into a branch of their museum and bring some of their stories to life through custom exhibits and audio guides.
All of the content we created for the event is housed on the museum’s website.




The audio guides below were accessed through QR codes on in-store materials.