TESCO - INTERNATIONAL WOMEN’S DAY 2020

Following the success of our partnership with the Women’s Museum of Ireland in 2019, we brought a whole new exhibition to Tesco’s stores for 2020 to be told along their aisles using POS.

The theme of this new exhibition was Pioneers, a celebration of women who broke the mould within their respective careers.

Along the aisles of every Tesco in Ireland, you could learn about Ireland’s first female surgeon, racing driver, pilot, and more.